Tuesday, 20 November 2012

NBC News Readies First "Second Screen" Election Night with Zeebox Integration

The live streaming of multiple video feeds across assorted devices including Xbox, tablets and mobile phones will be part of the new television landscape of election night, says Stokes Young, Executive Producer of Multimedia and Video at NBCNews.com in this interview with Beet.TV This will be the first election to have "second screen" implementation, meaning programming created for both the television and a mobile devices. NBCNews.com has integrated Zeebox, an App that compliments the viewing experience on both screens. Recently, Comcast, NBC's parent, made an investment, and became a strategic partner with London's Zeebox. We shot this interview at "Democracy Plaza," better know as the Rockefeller Skating Rink, which has been converted by NBC into both a production area and a public area to watch the election returns. Andy Plesser

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