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Saturday, 31 March 2012
2012 NSCS Goody?s Fast Relief 500 Final Practice Session Speeds
Jeff Gordon high fives fans - Photo Credit: Todd Warshaw/Getty Images for NASCAROnce again, it was Jeff Gordon, with a lap speed of 97.028 mph, on top of the speed charts at the end of the final NSCS Goody’s Fast Relief 500 practice session at Martinsville Speedway. Kurt Busch, with a lap speed of�95.937 mph,...more»
Four more wins will save Bristol City – Andre Amougou
Andre Amougou believes four wins from the remaining seven games will be enough to keep Bristol City in the npower Championship.
Signed on loan from Burnley earlier this month, the Cameroon international is determined to help the Robins stave off the threat of relegation back to League One.
City go into today's home clash against Derby just one point and one place above the drop zone and Amougou and his new team-mates are rapidly running out of games.
Today's showdown with the Rams is followed by crucial back-to-back fixtures against fellow-strugglers Nottingham Forest and Coventry over the Easter weekend, after which City complete their programme with games against Birmingham, West Ham United, Barnsley and Burnley.
Amougou is targeting four wins and reckons another 12 points will see the Robins finish clear of Doncaster, Portsmouth and Coventry.
He said: "All the fans will be looking at the table and the remaining fixtures and trying to work out how many points will be needed to stay up.
"As players, we look at the table and see the same things. In the situation Bristol City are in, it is clear we badly need points now.
"I think four wins from the last seven games will keep us up and, looking at the fixtures, that is achievable.
"If we can win four of the next six and not go into the final game of the season needing to win or draw to stay up, that would be even better."
Amougou feels the Easter holiday double-header against Forest and Coventry will define City's season.
He said: "Both are games against sides around us in the table and will be crucially important.
"I don't think it is going too far to say those two games will determine whether we stay up or are relegated."
Meanwhile, City midfielder Stephen Pearson insists he and his team-mates do not fear what promises to be a nerve-racking run-in to the campaign.
"We have to face up to the situation we are in and not hide from it," said Pearson, who is today expected to line -up against his former club at Ashton Gate.
"There are a lot of strong characters in our dressing room and we do not fear it.
"Of course, there is pressure and tension, but we cannot allow that to get the better of us."
Although Pearson claims he has nothing to prove to Derby boss Nigel Clough, who allowed him to leave Pride Park and join City on a short-term contract earlier this year, he admits pride will be a spur.
He said: "I enjoyed my time at Derby and there are certainly no hard feelings.
"I don't feel I have a point to prove to anyone there, but it would be nice to play well and show the Derby fans what I am capable of.
"I'm looking forward to seeing some old friends and colleagues but, once the game starts, I will be focused on doing a job for Bristol City."
He added: "My knowledge of the Derby players could come in useful if the manager (Derek McInnes) asks me.
"But knowing the gaffer and how thorough he is, he will almost certainly know a lot more about them than I do!"
On-loan Hogan Ephraim, meanwhile, could be the creative midfielder Bristol City have been crying out for since Paul Hartley made the return journey to his native Scotland in the summer of 2010.
Not only did Ephraim demonstrate a refreshing willingness to take on defenders and provide a steady flow of possession to lone striker Jon Stead when making his debut in last weekend's 1-1 draw against Middlesbrough at the Riverside Stadium, his ability to time his arrival in the penalty area to perfection enabled him to register City's first away goal in eight games since December 30.
McInnes handed him a central role on his debut and Ephraim did enough to suggest he will line-up in a similar position against Derby.
"I think playing in behind the main striker is my best position and it was one I always played growing up as a youngster at West Ham," said Ephraim. "I also played there for England in the various youth teams and it is where I feel most at home.
"Of course, I'm happy to do a job on the left wing if it means helping the team out, but I prefer to be in the middle.
"I tend to see more of the ball in the middle of the park and that role enables me to attack the penalty area more often."
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North Carolina military post concert geared toward atheists
For the first time in history, a U.S. military base will play host to an event aimed at service personnel and their families who don't believe in God.
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Carrie Underwood finds "real things" to sing about
NASHVILLE, Tenn (Reuters) - Carrie Underwood says she's glad she took some time off from country music following her marriage to hockey star Mike Fisher in 2010.
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California holidays: Lorraine Kelly is in a state of bliss
Where to start with a road trip around California? Lorraine Kelly found herself spoiled for choice as she headed off into the wild and wonderful landscape of the Golden State.
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Friday, 30 March 2012
SimMiles FSX Flight Simulator Virtual Airline Simulation
FSX Flight Simulator airlines SimMiles virtual simulation Post by Richard Myers SimMiles provides the most total program PIREP, software program and hosting on virtual airline for Flight Simulator FSX on-line marketplace. Our method is based on the airline PIREP realistic simulation and economic elements, the retail-based extensive and difficult. With our method you will be able PIREP market place share on routes competing with other people going to purchase and sell stocks and the potential
Ron Paul Primal
Writes Travis Holte: Ron, in an interview in the last month, was asked about his diet, because he's so fit. He said he avoids "white foods." It only occurred to me now how noteworthy that statement was!
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Our secret weapon! Two thirds of British women use their cleavage to get ahead in life finds Wonderbra poll
In a poll of 1,000 women across the UK, one in seven admitted to wearing plunging necklines in the workplace to give their career a boost, while 8 per cent revealed that low-cut tops had helped them escape a parking fine.
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Flight Sim cockpit - Renders computer software that functions MIS Cockpit most realistic?
Flight Sim aircraft cockpit opinion on Pc: question Gatlin ? Flight Sim cockpit - what software SIM Renders functions far more realistic cockpit I'm looking for a thing other than watching for Microsoft Flight Simulator, but also reasonably priced and high high quality Greatest Answer. response Sven FlightGear. Enter beneath your answer to this question!
Fed buys $2.085 billion in Treasuries
NEW YORK (Reuters) - The Federal Reserve on Friday bought $2.085 billion in Treasuries with maturities ranging from February 15, 2036 to February 15, 2042. 
Digital Video Sports Syndicator Perform Adds AOL, LA Times to Lineup
Digital sports media property Perform has added new syndication partners for its video player including Los Angeles Times, Sporting News on AOL, New York Newsday, and others, and those additions will help keep the now-public company on pace for more growth in 2012, the company's Juan Delgado, Managing Director of Americas, told Beet.TV during a recent interview. The U.K.-based Perform licenses sports programming and then syndicates it via an embeddable video player to more than 1000 sites worldwide, including TV stations, newspapers, radio stations and others. With more than 14 million unique viewers in the U.S. across its syndication sites, Perform ranked as the 3rd-largest property in the online sports category, behind ESPN and Cinesport, according to comScore's December 2011 Video Metrix ranking.In its lineup, Perform has sports including Major League Baseball, NBA, NHL, NASCAR and most college sports. The company also launched a college sports highlight program last summer as part of its video syndication content.Delgado said the company was on track for 50% revenue growth in 2011 and expects that pace to continue this year. "Before [these sites] weren't really monetizing sports video. We give them premium content monetized at premium CPMS," he said. Perform sells the ads in the video player and splits the revenue with distributors.
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Search, Images, Maps & Now Google Play
Last night Google added a new navigation bar link to the top menu named "Play."
This is for Google Play, a place Google sells content, games, music and more directly to consumers. As Danny said...
This is for Google Play, a place Google sells content, games, music and more directly to consumers. As Danny said...
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Thursday, 29 March 2012
Very Funny
John Laughland reports: The leader of the Cuban revolution is evidently a hero.� He asked for the meeting with the Pope and here is what happened: "Jesuit Father Federico Lombardi, Vatican spokesman, said he was watching the two men through a window, then he spoke with the pope about the conversation, which seemed very animated. [...]
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Girl, 19, lives on a pizza diet since age 11
A teen in the U.K. is reported to eat nothing but pizza as a part of her daily diet.
Not just any pizza, it has to be plain pizza as she is terrified of eating anything other than tomatoes and cheese.
Not just any pizza, it has to be plain pizza as she is terrified of eating anything other than tomatoes and cheese.
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Forrester Revises Up Tablet Projection to 112.5 Million Adults; Effect on Online Video
Forrester expects that 112.5 million adults, or one-third of the adult population, will own a tablet by 2016, a revision of its previous forecast of 82.1 million. That's a huge jump, but it's not just from the iPad3 announced last week. The increase is due to the success of the Kindle Fire and Nook Tablet too, Forrester says. But what do these figures mean for online video? For more details on how tablets may usher in an era of high engagement and completion rates for online video, check out this week's New Media Minute.-Daisy Whitney
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Met Police PR chief resigns after probe into contract he awarded to News International executive
Dick Fedorcio was facing gross misconduct allegations over the decision to hire the Sunday tabloid’s former executive editor Neil Wallis to provide PR advice for the Metropolitan Police.
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Wednesday, 28 March 2012
Video: Jeep talks about its mighty Moab concepts on camera
Filed under: Concept Cars, SUV, Truck, Videos, Jeep, Off-Road
At this point, we've salivated all we can salivate over this year's Easter Jeep Safari Moab concepts. The J-12 and Mighty FC will always hold a special place in our hearts, and now Chrysler has released a video describing how the vehicles will help shape future Jeep product development. While it's no surprise we won't see a new Forward Control lounging on dealer lots any time soon, Jeep may shift some of the paint options shown on the concepts to production. Jeep famously brought the portal axles found under the Mighty FC concept to the Mopar accessory catalog after receiving such a strong reception at last year's East Jeep Safari, and other elements of the concepts may become a reality as well.
The biq question, of course, is whether or not Jeep will ever make the leap to building a legitimate small pickup. The company's executives have repeatedly acknowledged consumer demand for a diesel-powered model of that ilk in the past, and the company says that it is currently taking those views into consideration as it develops the next generation Wrangler. That means that we won't be seeing the J-12 on the street any time soon, either. Hit the jump to see the video for yourself.
Continue reading Jeep talks about its mighty Moab concepts on camera
Jeep talks about its mighty Moab concepts on camera originally appeared on Autoblog on Wed, 28 Mar 2012 16:58:00 EST. Please see our terms for use of feeds.
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Shane Colville VX Part
Shane Colville has a gnarly part of all VX-1000 footage. HD part coming... soon?
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Magic Johnson's Group Buys L.A. Dodgers for $2 Billion!
Photo credit:
Getty Images
The L.A. Dodgers were in dire straits last year but former L.A. Laker Earvin "Magic" Johnson has swooped in to save the day!
OK! NEWS: RIHANNA RAISES A GLASS TO THE LAKERS
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Same old, same old expected from RIM under new CEO
TORONTO (Reuters) - Research In Motion is likely to prove this week that it's much easier to install a new chief executive than it is to turn around a struggling company in his first quarter at the... 
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Tuesday, 27 March 2012
Want HBO Go on Your Xbox? Better Check With Your Cable Provider
Just because HBO Go is now available on the Xbox 360 doesn’t mean every HBO customer will have the ability to use it. While testing the br…
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Tabloola Helping Publishers Meet Rising Demand for Video Inventory
As demand for display advertising rates remains soft, rates for pre-roll video ads are up by 18 percent. Despite the rise in rates, publishers are finding it difficult to provide enough inventory to meet the surging demand, says Michael Lombardi, director of business development for Taboola.The New York/Tel Aviv-based video recommendations company creates video thumnails of "related videos" for publishers to display on their pages -- and pages on other publishers sites.This is the second of two segments with Lombardi. Here is our first.Andy PlesserNote: Taboola is a sponsor of Beet.TV and is presenting the Beet Executive Retreat in Vieques this weekend. Very pleased to have Taboola CEO Adam Singolda a s featured speaker. Also, Beet.TV uses Taboola as its video recommendation engine.
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Christina Aguilera Loves Flaunting Her Cleavage on 'The Voice': "The Girls are the Fifth Judge!"
Christina Aguilera Loves Flaunting Her Cleavage on 'The Voice'
Photo credit:
Courtesy of Access Hollywood
It's not just the talent we can't take our eyes off of when we watch The Voice on Monday nights. Christina Aguilera's "girls" — as she likes to call them — are hard to miss, but despite what people say, that's the way she likes it!
OK! NEWS: THE VOICE RECAP: CEE LO GREEN CRIES MULTIPLE TIMES DURING THE FINAL BATTLE ROUNDS
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Domnique Strauss-Kahn charged with 'complicity in pimping'
Two judges in Lille spent up to ten hours questioning the 62-year-old former International Monetary Fund chief about his links with prostitutes in the city in northern France.
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Surgery-therapy combo more effective for obese diabetic patients
A study published in today?s New England Journal of Medicine (NEJM) shows that bariatric surgery together with medical therapy cut a patient?s blood glucose levels more than medical therapy alone in obese patients who also have type 2 diabetes.
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Monday, 26 March 2012
Bern Iseli
Look past the questionable music choice, and Bern Iseli's part is really damn good.
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Could Fido be joining the Canadian LTE club?
Could Fido be joining the Canadian LTE club? originally appeared on Engadget on Sun, 25 Mar 2012 00:57:00 EDT. Please see our terms for use of feeds.
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Backwell clinch the championship thanks to their super-sub Amelia
LONGWELL Green Girls Under-13s clinched the league title in dramatic fashion with a 2-1 away victory over Backwell Athletic.
They went into the match knowing that only three points would overhaul second-placed Bromley Heath Girls, who eased to a 4-1 away success against bottom side Frampton Rangers.
After a goalless first half, the all-important breakthrough came when Abbie Woodley picked up possession in midfield and used her skill and strength to beat three opponents before sending a superb dipping shot into the net.
Longwell continued to pile on the pressure, with Jordan Putterill, Becki Sullivan, Louisa O'Hare and Abbie Woodley creating chances for Bella Wherry-Alimo, Anisa House and Amelia Graham. But it was substitute Amelia Fowles who clinched victory. She came on for Putterill and immediately headed home a left-wing corner from O'Hare.
Backwell managed to break through a tired Longwell defence to score late on, but the jubilant hosts held on for title victory.
Amelia Mathews, Reanna Nutland, Lauren Green and Evie Dorrington also played their parts on a famous day for Longwell.
Bromley Heath had to settle for runners-up spot, a point behind, despite their victory over Frampton.
Frampton took a surprise lead, but goals from Chloe Fuller, Jess Jefferies, Lauren Penny and Rhiannon Fowler secured Heath's win.
Paige Botta, Lauren Chaplin, Nat Lewis, Rosie Williams, Ellie Todd, Maddison Buss, Jefferies, Fowler, Fuller and Penny all had excellent games.
Mendip Girls Under-14s had a little too much in the end for brave Brislington as they secured a 4-2 away win.
A Laura Hearn goal for Mendip was the only difference between two even teams in the first half.
After the break, a Mia Williams brace, from two Ellie Bidgood assists, put Brislington in front, only for Hearn to level the scores with a fantastic header from Amy Clark's corner. Clark then netted direct from a corner before Chloe Williams sealed the win for Mendip.
Bristol Rovers JSC Under-11s are off the mark at last after winning 2-0 at AEK Boco to register a deserved first win of the season. Hermione Russell was magnificent in midfield and her tireless work-rate was rewarded when she gave Rovers the lead.
Her team dominated possession against a hard-working Boco side and player-of-the-match Phoebe Hird added a second goal to seal the three points.
Triplets Hannah Price (4), Sophie Price (2) and Madison Price all scored as Lawrence Weston Colts Under-11s raced to a 7-1 victory over Longwell Green.
After Hannah had opened the scoring in the first few minutes, Colts were always in control, with Charity Morris, Emma Anderson and Madison Wickings performing superbly at the back and Abigail Price, Molly Bosa and Mia Reed all playing their parts.
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Images of elegance and style in Yoruba Nigerian fashion culture
Any foreigner, especially from the West, visiting Nigeria will be struck by the richness and elegance of Nigerian fashion culture. The Yoruba of southwest Nigeria are particularly noted among Nigeria's ethnic groups for their exquisite fashion taste.
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Woman in Black location: Captured by the haunting beauty of Osea Island
Sarah Turner relaxes with a good book in a remote cottage on a private island that’s cut off twice a day by the tide. And then it all starts to sound rather worryingly familiar.
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Sunday, 25 March 2012
Live Video Programming with CSPAN Hook-up, VandeHei Stresses "Authenticity"
WASHINGTON -- Politico, the fast-growing Web site for U.S. politics, which has been expanding its live Web programming, is expanding its footprint on cable with its programming being carried by CSPAN for the first time, tonight (3.6) for Super Tuesday coverage.This afternoon in Politico's newsroom, we spoke with executive editor Jim VandeHei about the live show and how he values the the on-camera contributions of Politico's staffers. He says "authenticity" is essential Some 17 staffers will take place in the Webcast.Politico's live programming is done in a sophisticated broadcast format on the set of its parent company's WJLA-TV, the ABC affiliate in Washington.
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Live Election Results from Louisiana GOP Presidential Primary ? 3/24/12
Polls close in Louisiana momentarily, and Rick Santorum is expected to have a runaway win in the GOP Presidential Primary there. Santorum had a double-digit lead in recent polls in Louisiana. UPDATE: Santorum already projected the winner of the Louisiana Primary. Polls just closed.
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Anti-Ageing Special: Go for the glow
Bright, radiant skin is more noticeable than crow’s feet and age spots.
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Saturday, 24 March 2012
Seychelles holidays: Taking the children long haul (and ignoring the words of doom)
What on earth could make a 13-hour flight with two small children worth the effort? The Seychelles, says Imogen Edwards-Jones, as she ignores the warnings that long haul is not for children and jets off to paradise.
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Lockheed welcomes Norway backing of F-35 fighter
WASHINGTON (Reuters) - Lockheed Martin Corp on Friday welcomed news that Norway planned to increase its order for F-35 Joint Strike Fighter jets by four planes, and was considering pulling forward... 
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'Hell on Wheels' Ups Robin McLeavy to Series Regular (Exclusive)
Lesley Goldberg The actress plays the tattooed Eva on the Western drama, a character based on Olive Oatman.
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China Unicom says partnering with Apple was a good thing, we feign surprise
China Unicom says partnering with Apple was a good thing, we feign surprise originally appeared on Engadget on Fri, 23 Mar 2012 09:41:00 EDT. Please see our terms for use of feeds.
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Friday, 23 March 2012
BUDGET 2012 WINNERS AND LOSERS: How the key announcements affect you
Chancellor George Osborne's third Budget did not hold too many surprises but most income tax payers will be looking forward to some extra money in their pay packets.
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Thieves, Gromit! How police use Wallace and Gromit-style tactics to snare veg-patch crooks
Officers in Stratton St Margaret are using night vision goggles to catch thieves who strike allotments at night - just like in the film ‘Wallace and Gromit: The Curse of the Were-Rabbit’.
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The place to be? Cult 'Me in My Place' app invites you into the (real) homes of (real) women, courtesy of top photographer
Photographer Michael Edwards began his Me in My Place photoshoots with celebrities in Esquire, but his new app offers the same intimate photos but with normal (if beautiful) women.
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Busted: Five ISA myths that might be preventing you from making the most of your annual allowance
There is just a fortnight to go before the end of the tax year on April 5, when anyone who hasn't used this year's ISA allowance will lose the opportunity for good.
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Infographic: Aprilia ? Ride Like a Champion
Aprilia has the dubious distinction of having some of the most compelling motorcycles in its product lineup, which are mated to some of the worst market communications in the industry, but the Italian manufacturer certainly seems to be trying this year. Getting ready to launch the Aprilia Tuono V4 APRC in the US later this month, Aprilia is trying to expose more riders to the Italian brand and its racing heritage. While we were less-than-impressed ...
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Thursday, 22 March 2012
NatWest offers 3.5% instant access ISA and transfers in ARE allowed
State-backed bank NatWest is luring savers with a tempting instant access rate of 3.5 per cent - but there are a few stings in the tail to beware.
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How To Use Memes to Build EASY Backlinks & Traffic
Posted by Takeshi Young
This post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc.
Hey Mozzers,
My name is Takeshi and I'm a Technical SEO Analyst for the in-house SEO team over at Become.com. During my spare time I like to work on my own projects, and lately I've stumbled across a technique that's been working surprisingly well for me involving memes. I hope you can take some ideas away from this post that you can incorporate into your own SEO and viral marketing campaigns!
How To Use Memes to Build EASY Backlinks & Traffic
Link building. Social engagement. Viral marketing. These are all topics that we grapple with as SEO professionals and inbound marketers, and it can be difficult to come up with strategies to achieve all this from project to project or from client to client. But what if I were to tell you that there's a simple strategy that you can follow to achieve all of these objectives, an easy formula where all you have to do is fill in the blanks, and watch the backlinks and social media traffic roll in? Interested? Read on.
An Introduction To Memes
What is a Meme? Memes, or more specifically internet memes, refer to any concept that spreads across the Internet. This can include stories, quotes, images, videos or audio, but for the purposes of this article we'll refer specifically to images.
The word "meme" comes from the 1976 book The Selfish Gene by Richard Dawkins, where the term meant a unit of cultural knowledge that is passed between people. On the Internet, the term has come to be synonymous with funny images with clever (or not so clever) captions, first popularized by LOLCats.
So why use memes? Memes have two important properties that make them the ideal tool for social media and link building campaigns.
1) Memes Are Viral
The first property of memes is that they're viral. For all the power and potential of the Internet, most people use it primarily for entertainment and distraction, which is why sites like Facebook and YouTube are so popular, and companies like the Cheezburger Network have built entire Internet empires from funny pictures and videos. Memes are ideal fodder for entertainment on the web because they're quick and easy to consume, which is crucial given how short people's attention spans are.
Memes are also typically humorous in nature, and people love sharing a good joke. Just look at your uncle who always mass-emails jokes to his entire contact list, or your friends spreading the latest "What People Think I Do" pictures on Facebook. People like being entertained, and if they find something particularly entertaining, they'll pass it along to their friends, who in-turn pass it on to their friends, and so-on and so-forth. That's how content goes viral.
2) Memes Are Easy To Make
Ok, so memes have a lot of viral potential, but that doesn't get us anywhere if we can't make them. Fortunately, memes are easy to make, perhaps a lot easier than you think. All you need to make a basic image meme are the following:
1) A basic understanding of Photoshop
2) A sense of humor
3) That's it!
If you don't know how to use Photoshop, fear not. There are free online tools out there such as Meme Generator and Quick Meme that allow anyone to whip up a meme in just a few seconds.
The online meme creator on MemeGenerator.net
Point two is a little trickier, but fortunately a sense of humor is something that can be improved with practice. One resource I've found particularly helpful for honing my sense of humor (such as it is) is the Humor Power blog, which provides excercises, contests, and case studies on how to strengthen your funny bone.
The Meme Creation Process
With the tools mentioned above and a good sense of humor, putting together memes is super simple, but how do you come up with ideas for a good meme? As Pablo Picasso said, "Good artists copy, great artists steal." Coming up with a completely new idea that goes viral is very difficult, and to some degree a matter of luck. Borrowing an idea that is already popular and repurposing it for your audience is much easier.
One of the best resources for finding memes is Know Your Meme, which is a veritable encyclopedia of internet memes. On Know Your Meme you can find a catalog of memes, popular memes, and the history behind the various memes that are floating around the web. Meme Generator and Quick Meme also have sections for popular memes as well. Take a look at some of the examples, find the ones that tickle your funny bone, and adopt it to suit your niche.
Memes in a nutshell are formulas for jokes that you just plug in with niche specific details to fit your audience:
The "Dating Site Murderer" Meme
5 Tips For Creating Memes
- Know your subject - The better you understand your niche, the easier it will be for you to create memes that are funny for your audience.
- Study the experts - Before I begin creating a meme, I like to immerse myself in that meme by browsing through 50 or so of the most popular memes of that type. Doing so gives me an idea of what others have done that's worked, and allows me to grok the particular joke formula and create my own variation.
- Make several drafts - If you've stumbled across a funny idea, it's helpful to come up with several versions of the joke to get just the right wording. Memes are a little like poetry: word choice is very important. When in doubt, go with the shorter option: brevity is the soul of wit.
- Ask for feedback - Sometimes it can be helpful to ask others for feedback on lines you've created to get another perspective on them. They may even have suggestions for alternatives that may be funnier than the original. However, use your own judgement to make the final call: everyone has a different sense of humor, if it's funny to you be confident and go with it.
- Have fun! - If you're having fun while creating your memes, it will help keep the creative juices flowing, and chances are your audience will have fun too once they read them. Don't take memes too seriously, they're meant to be silly
Finding Trending Memes
Doing the above is enough to get you some link juice and traffic (using the methods I'll detail below), but if you really want to create a meme that goes viral, you need to identify trending memes, new memes that are just starting to gain in popularity. This is because novelty plays a big part in viral marketing; not many people are going to want to share something that's three years old or that everybody's already seen. The best place I've found for discovering trending memes is Reddit. Reddit, if you're not familiar with it, is a social bookmarking site where people submit interesting content, which gets voted on by other users of the site. Many memes originate or are popularized on Reddit, and viral content generally ends up on Reddit first before it spreads to more mainstream sites like Facebook. If you check out what's popular on the Reddit homepage today, you'll get a good idea of what's going to be popular a week or two later on other sites. The strategy here is to find content that's gaining in popularity before your fans do, put your own twist to it, and then share it with them.
Beyond that, it helps to just be aware of any funny content or memes that you run across while surfing the web. Are you starting to notice a certain image being shared a lot on Facebook? Is there a picture you've come across that was just hilarious? Chances are if you found it funny, so will your friends. Start thinking of how you can create your own version of that for your niche.
Spreading Your Memes
Ok, so far we've talked about how to create our own memes by taking a popular or trending meme, and then altering it so that it's applicable to our niche. Now let's talk about how you can use social networks to help your memes go viral. As you know, there are many social networks out there, and each has its own strengths and weaknesses. Let's take a look at the most popular ones, and see how they stack up.
Facebook
You can't talk about social networks without mentioning Facebook, simply because it's the largest one out there, by far. Facebook at last count had close to one billion users-- that's 1/6th the population of the planet, and 1/3rd of all Internet users! If you want to reach the greatest amount of people possible with your memes, you want to put them on Facebook.
The downside with Facebook is that most people on Facebook don't have their own websites, and even if they do, they're probably not going to link to your content unless they're really moved by it. So unless you're lucky, you're probably not going to receive many backlinks from a Facebook viral marketing campaign. On the plus side, it's a great way to build your brand, get likes and fans for your Facebook pages, and drive massive amounts of traffic.
As an example, this is a little image I put together for one of my salsa dancing websites:
I had noticed that this meme was trending on Facebook, so I created my own version and posted it on our website's Facebook page. Within three days we had over 600 comments, 900 new fans, 3800 shares, and 6500 likes. This is with zero promotion, for something that I whipped up in Photoshop in 15 minutes. According to Facebook's analytics, the image has been viewed more than 400,000 times by over 200,000 people over the world. Now that's viral!
A couple days later I made another image for a different niche and posted it on my wall. Within days it too had garnered 100 comments, 570 shares, and 1100 likes. Again, all I did was identify a trending meme, create a version of it that resonated with a specific niche, and posted it on Facebook. The magic of social networking did the rest.
With a good meme, this is a simple feat to replicate. If you have a big enough social circle or fan page, just posting it there may be enough for it to go viral. If you don't have many connections on Facebook, then just seed the meme to the the top Facebook groups and pages for your niche. Then sit back and watch it spread.
Twitter
Twitter is a smaller social network than Facebook (roughly 300 million users), but it can still be a significant way of spreading viral content. Twitter is the social network I have had the least amount of experience with, so I won't say much about it here, but from my experience it can be difficult to spread content on Twitter unless you already have a big following. On the flip side, if your content is picked up by a big influencer, then it has the potential to spread far via retweets. Twitter has the same problem as Facebook concerning getting backlinks (unless you believe Tweets influence search rankings). Also, many niches don't have active Twitter users.
Stumbleupon
Stumbleupon users LOVE images and other quickly digestible content, and memes fit right into that category. Do submit all your memes to Stumbleupon. At close to 20 million users, Stumbleupon can send you thousands of visitors a day if your meme gets picked up, although the traffic tends not to be of very high quality. If you're monetizing with CPM ads, that's no problem, otherwise try to get them to subscribe to your blog so you can get them coming back.
Pinterest
I don't really use Pinterest because I don't meet the requisite number of X chromosomes, but Pinterest is hard to ignore because of its massive growth and 10 million+ users. Like Stumbleupon, Pinterest users love images and humor, so memes are a good a fit. The majority of Pinterest users are women, so keep that in mind as well. The only downside to Pinterest is that like all of the aforementioned social networks, all link back from Pinterest are nofollow.
Where Are The Backlinks??
So far the sites I've mentioned will get you viral traffic and social engagement, but few backlinks. Let's take a look at a couple sites that will get you both.
Reddit
I already mentioned Reddit earlier as a place to spot trending memes, and it's a great place to submit them as well. Reddit has usurped Digg as the largest social news site in the world, with over 35 million unique visitors per month. You can submit memes to Reddit by submitting them to the appropriate subreddit (read: subcategory). If your submission makes it to the front page of that subreddit, you stand to get a lot of traffic, as well as a dofollow backlink.
You can submit your meme to multiple subreddits, so do make multiple submissions as long as they're relevant and not spammy. Reddit users tend to be savvier than web users as a whole, and they don't like links that are overly self-promotional or commercial in nature, so keep that in mind when considering your submissions. Also, you have a much better chance of making it to the top of smaller subreddits and getting a backlink, however larger subreddits have higher pagerank and more users, so it makes sense to submit your memes to both.
Tumblr
Ok, I've saved the best one for last: Tumblr. If you don't have much experience with Tumblr, don't worry -- I hadn't really used it myself until recently (I'm a diehard Wordpress fanatic). However, after seeing how easy it is to spread content virally and build backlinks with Tumblr, I'm hooked.
So what is Tumblr? The best way to describe Tumblr, is that it's a hybrid of a blog platform and social network. It's similar to Pinterest in many ways-- you can post content on your tumblrog (blog/pinboard) which other people can then like or reblog (re-pin/share) on their own tumblrs. The main difference is that with Tumblr, reblogs are DOFOLLOW.
Think about that for a minute. Tumblr has all the viral potential of the other social networks mentioned above (they're closing in on 20 million users), but whenever your content is shared, you get a dofollow backlink. Imagine if every time someone shared your stuff on Facebook, or retweeted your tweets, or re-pinned your pins, you got a backlink. That's exactly what happens with Tumblr.
It Gets Better
But that's not all. Tumblr is the first blog platform/social network that I have seen where tags actually matter (ok, hashtags sort of matter on Twitter, but on Tumblr they're even more powerful). One of the main ways that users can browse for content on Tumblr is by searching for tags. They can also subscribe to tags so that any content that's tagged with their interests shows up in their dashboard (Tumblr parlance for news feed). As an added method of discovery, Tumblr shows a random tumblrog in the sidebar of everyone's dashboard.
This is very powerful. All these features make it incredibly easy for your content to get shared with other people, even if you have a brand new blog with zero following. Case in point: just last week I started a tumblrog called Salsa Memes, and literally within three seconds of making my first post, I had two reblogs (read: backlinks) and one like. This is with a completely brand new site, with zero followers, and zero promotion. That something you just can't do with any other blog platform.
As of this writing, the tumblrog has 87 reblogs, and another salsa dancing tumblrog that I put together a few days later currently has 42 reblogs. That's a combined 129 backlinks for two sites that are less than a week old, all completely white hat, without any effort or promotion on my part (there are some greyhat methods for exploiting Tumblr, but I won't go into those here).
Now the one caveat about these links, is that they're not necessarily of the highest quality. Many blogs that reblog your content will have no pagerank, and will not be related to your niche. Additionally, reblogging by its nature generates a lot of duplicate content, so a lot of the links you may be getting may not even be indexed.
However, these concerns aside, these links in sufficient quantity can add up. I started another tumblrog about a month ago that quickly went viral on Tumblr and Twitter, and within weeks had acquired a PageRank of 3. The tumblrog that inspired it, called Programmer Ryan Gosling (which was started only a few weeks earlier), currently has a PageRank of 5. Not bad for a two-month old blog full of geeky pick-up lines! Granted, both these blogs also have links from outside Tumblr, but that's the thing about memes, they spread like viruses (and the hundreds of Tumblr backlinks certainly don't hurt).
Ryan Gosling bears a resemblance to a certain Mozzer in this pic
One more thing about Tumblr before I wrap up-- like I mentioned earlier, Tumblr is part-social network too, which means people can follow your tumblrog to receive the latest updates from you. That means that the longer you keep producing memes, the more of a following you gain, and the further each new meme has the potential to spread. If you acquire enough followers, people will start submitting their own memes to you (just check the "Let people submit posts" box in your settings), allowing you to use UGC to build even more backlinks.
Wrap-Up
This post ran a little long, but hopefully it's inspired you to try your hand at creating your own memes to further your linkbuilding and viral marketing campaigns. And sign-up for Tumblr, you'll love it! Here are a few closing thoughts:
- Submit your content to ALL of the social networks mentioned above. Once you have something good, seed it on Facebook, Twitter, Stumbleupon, Pinterest, Reddit, and Tumblr. By spreading your memes wide, you have a better chance of going viral
- Feel free to explore other social networks beyond the ones I mentioned in this article to further your social reach
- If you create video related memes, you can submit them to YouTube, another massive traffic source
- Beyond social networks, use traditional outreach like e-mail and blogs to build solid backlinks
- Try not to overuse this tactic. Like anything else, the novelty wears off if everyone does the same thing over and over again (infographics, anyone?). Be original, be funny, create something of value, and make memes just one of the tools in your link building and viral marketing toolbox
That's it! Happy memeing, and if you have any questions, please post them in the comments!
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